Encoding multimedia will kill your CPU... usually.
There is one quick trick that convert-my-files-while-you-get-spammed-with-malware-ads websites don't want you to know: transparent formats (i.e. those that are quick to parse).
For example, if you want to convert
One disadvantage is that you may lose data to re-encoding overhead. Though in some cases, that's a benefit! Removing exif by converting
(Just learn to use FFMPEG already, it's too good to pass up.)
(Or ask me, FFMPEG Wizard, at btdmaster ADDRESS disroot DOT org.)